Archive - ART DIRECTION

June 2025

The Fashion Still Life Is Having a Renaissance

The rise of object storytelling in fashion imagery

Jun 29 •

Zoë Yasemin Akihary

Building an Image Archive in 2025

In a sea of sameness, the best references are the ones that ask questions, hold tension, and outlast the algorithm.

Jun 24 •

Zoë Yasemin Akihary

The Lost Art of Lookbook Worlds

When fashion storytelling was slower, stranger—and built by hand.

Jun 22 •

Zoë Yasemin Akihary

Inspiration I Saved This Week

A peak into my mind

Jun 18 •

Zoë Yasemin Akihary

How Marni Turns Its Logo Into a Visual Tool

A closer look at typography, tone, and creative direction under Francesco Risso

Jun 15 •

Zoë Yasemin Akihary

On Finding Your Voice Before Your Style

Why your ideas matter more than your moodboard

Jun 11 •

Zoë Yasemin Akihary

Studio 54 - The Era of Endless Inspiration

How a nightclub became one of the most enduring image references in fashion, and why its emotional codes still shape campaign culture today.

Jun 5 •

Zoë Yasemin Akihary

May 2025

Image Notes: Issue 01 'Craft is Our Language' - Bottega Veneta

Gesture, authorship, and the new visual direction of Bottega Veneta

May 31 •

Zoë Yasemin Akihary

On Asking Before You’re Ready

How to create your own opportunities instead of waiting to be chosen.

May 28 •

Zoë Yasemin Akihary

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