Why Stüssy Still Feels Cool
A breakdown of their image direction, branding details, and everything that keeps it consistent
Hi everyone,
For those who follow me on the Substack App/Notes know that I often use this place to brain dump thoughts, images and curate moodboards. Recently I had posted on the Stüssy brand world and decided that there is so much to uncover, so why not break it down in an article.
I often turn to Stüssy for inspiration. Their Inst…